Air Pacific Media Monitoring: Week of May 26th to May 30th

Airline industry slowly adding jobs for 4th straight month, including gains at Delta, American
Star Tribune
May 22nd, 2014
http://www.startribune.com/business/260291501.html

• Summary: The airline industry has added 383,610 full-time workers in March, 1 percent up from the previous year and the fourth straight month of gains. 
• Relevance: Great PR move to market jobs at Air Pacific.

Airline Industry Looks to Renewable Diesel
Domestic Fuel
May 23rd, 2014
http://domesticfuel.com/2014/05/23/airline-industry-looks-to-renewable-diesel/

• Summary: Airlines are looking to become more green by lowering their greenhouse emissions. Boeing especially has led efforts to push regulators to approve renewable diesel. 
• Relevance: Look into making airplanes efficient and lower greenhouse gases. 

D/FW Airport plays lead role in Obama’s new travel plans
Dallas News
May 22nd, 2014
http://www.dallasnews.com/business/airline-industry/20140522-dfw-airport-plays-lead-role-in-obamas-new-travel-plans.ece

• Summary: Obama wants to lower the wait times in the airports for international travel to increase travel and create new jobs. He uses DFW as an example because for international travelers it takes about 15 minutes to get through customs. 
• Relevance: This is a great opportunity for Air Pacific to market the airports they are in. It is a great way to show how fast it would be to travel through security when traveling  with Air Pacific. 

United Express retreats from PDX, others add seasonal flights to U.S. and Mexican destinations

The Oregonian

May 23rd, 2014

http://www.oregonlive.com/business/index.ssf/2014/05/united_express_retreats_from_p.html

• Summary: United Airlines has announced that it will cancel its services from Portland to Eugene, Seattle and Redmond due to underperformance in those markets.
• Relevance: Air Pacific should look to pick those routes up. 

U.S. Airline Industry In 'Survival Mode,' Says Pilots Union

AI Online

May 29th, 2014

http://www.ainonline.com/aviation-news/ain-air-transport-perspective/2014-05-29/us-airline-industry-survival-mode-says-pilots-union

• Summary: The US airline industry is in survival mode against oversea competitors that are trying to gain access to American's international travel. 
• Relevance: Great PR for Air Pacific.